Don’t Put Yourself in a Box
BRIEF
VIDEO
Using repetitions, fast paced in and out movements, color changes and shape distortions to elevate the audio
TYPOGRAPHY
FINAL VIDEO
ROLE
How can we examine audio’s relationship to motion while exploring basic animation principles within the context of motion graphics.
WHAT I AIMED TO STUDY
Timing, editing, movement, action, tempo, volume, musical character and other “synesthetic” relationships and correlations between sound and movement.
SHAPES
MUSIC
To challenge myself in studying timing and tempo, I aimed to find a fast paced sound track.
COLOR PALETTE
Visual Design
Animation
DURATION
Two weeks
After Effects
Geometric abstract (or non-figurative) shapes.
How does each shape or graphic corresponds to a unique sound?
Highly stylized contemporary neo-grotesque sans serif typeface with strong geometric contrasts.
Integrating similar, circular, fast repetitive movements, making the Type an important part of the video, allowing for context to set in
TOOLS
WITH WHAT?
Eclectic, eye catching and exciting colors to match the zesty energy of the sound track
I was curious to see how I could use the existing template, and inculcate kinetic typography, to take it up a notch.
*sound on
Other Works
Comic Sans
WeRadiate
Snuggle