WeRadiate
ROLE
Brand Identity Design
Icon Design
Visual Design
BRAND REFRESH
Building up their brand identity to make it simple yet strong retaining it’s organic flow.
Devising an energetic color palette, including an earthy orange and dark blue, grounded by deep greens and blacks.
DURATION
2 months
Adobe Creative Suite
TOOLS
WeRadiate is a systematic, data-driven company that assists compost operators with comprehensive end-to-end solutions in organic recycling, landfill reduction, and soil enhancement.
IDEAS AND THOUGHTS
How do we give Soil the credibility it needs and make it visually stunning so people think of it as the hero?
Composting is one way you can give nutrients back to soil, but it is thought of as dirty, smelly, and too much work.
How do we add fun into soil "dirt"?
Circle represents the soil in a holistic sense
Together, radiating- sun seeping through the soil
Other Works
Comic Sans
Don’t put yourself in a box
Snuggle